Geohacker Mastery

Scott's career has revolved around technology startups and digital advertising since 2008. Scott's first 'real boss' was Arie Trouw, who hired Scott in 2009 during an economic recession, when very few companies were hiring, and even fewer were starting companies. What began as a Facebook app startup with four guys and a ping pong table, grew to over 200 employees and 9-figures in revenue in less than two years.

In 2013 Scott took a break from corporate life to pursue the dream of working remotely on a laptop while sipping tropical drinks on the beaches of St. Thomas, Virgin Islands (U.S.). During this period, Scott launched Greenlamp, a programmatic advertising agency specializing in direct-response media buying. The agency was fully automated; built entirely using algorithms to manage the campaigns. The team was built with project-basis software engineers, and had only one full-time employee: that being Scott. The advertising campaigns were managed by an automated system, nicknamed 'Stewie' (Family Guy).

24-hours a day, Stewie managed everything, making automated tweaks to the advertising campaigns. He even emailed Scott to chat about the changes made (Stewie's emails included signature Stewie lines). In its first year of operation, Greenlamp generated over $12M in revenue.

When not working, Scott can be found reading books by his idols, Gary C. Halbert and Charlie Munger, or sometimes even outside with friends and family in San Diego, California.